Multi Service Centre Shamrock Works, Andover Road, Ludgershall, SP11 9PE 01264 791855
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  • Ludgershall
  • Ludgershall
  • Ludgershall
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Buying Premium vs Budget Tyres

We’re often asked “what’s the difference between premium and budget tyres?”

There are typically three main reasons for the differences between premium and budget tyres; enhanced technology, improved all round performance, and greater safety characteristics.

Technology

Premium tyres will use the latest technology and research, not only in materials but also in test methods, industrial procedures and research and development (R&D). Premium tyres are developed to give the best performance in safety, grip, rolling resistance and endurance that's available on the market at any time.

Premium manufacturers, like Michelin, use computer modelling, fluid dynamics and simulation tools that budget manufacturer don't necessarily use. As a guide, many experts suggest that the technology behind a budget tyre can be as much as 10 – 15 years old.

Performance

Budget manufacturers tend to make products to a price point, whereas premium manufacturers strive to make the best tyres they can, using their best technology, developed and tested throughout the markets where the tyre is going to be used.

Many people may think they are saving money by buying budget tyres, and maybe they are in the short-term but in some cases any savings made by purchasing a budget tyre can be lost with lower fuel economy over the life of the tyre, or the loss of mileage, and that's before you consider safety.

Safety

Premium tyres are expected to offer enhanced safety on the road and premium manufacturers work extensively with original equipment vehicle manufacturers, to give their cars the best possible performance by optimising the relationship between the tyre and the car togive the driver the best safety, grip, comfort, noise, longevity and rolling resistance.

When it comes to tyre performance in the wet, each labelling grade in wet braking is equivalent to one car length in braking at 50mph. So a saving of £X per tyre could easily result in far longer braking distances in the wet. When you need that grip, we suspect you would happily pay that extra money as you’re sliding along the road.

Whilst we know that tyres are often a distress purchase, your car is often your second biggest purchase after your house and your tyres are the only thing between your car and the road and even more significantly ‘your family’ and the dangers of the road. – Is the cost you’ll save by buying a budget tyre really worth the compromise on safety? Would you buy a budget child car seat for instance?

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What our customers think

100% Recommended great service and great prices

Aidan Bainbridge - July 2017

I cannot recommend these guys highly enough. Having been told by another garage that I absolutely needed a new Cat to get my car through the emissions section of MOT, I took it to MSC. They found they only had to change a gasket which meant spending a fraction of the cost just before Christmas. They have restored my faith in human nature! Thank you sooooooo much.

Suzanne Hart - December 2016

Thanks for my MOT today guys. It failed due to a problem with the exhaust and a side light. The exhaust was still under guarantee by another garage. When that was rectified, MSC redid the emissions test. It passed! To top it all, they very Gentlemanly replaced the side light *FOR FREE*. I left with a new MOT and a big smile.

Tracey Hanson - July 2016

Contact us

Opening hours
Monday: 08:00 - 17:30
Tuesday: 08:00 - 17:30
Wednesday: 08:00 - 17:30
Thursday: 08:00 - 17:30
Friday: 08:00 - 17:30
Saturday: 08:00 - 12:30
Sunday: Closed
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Where are we?

Brands we recommend

  • AUTOGRIP tyres in Ludgershall
  • B.F. GOODRICH tyres in Ludgershall
  • BRIDGESTONE tyres in Ludgershall
  • BUDGET tyres in Ludgershall
  • BUDGET tyres in Ludgershall
  • CONTINENTAL tyres in Ludgershall
  • DUNLOP tyres in Ludgershall
  • FALKEN tyres in Ludgershall
  • FIRESTONE tyres in Ludgershall
  • FULLRUN tyres in Ludgershall
  • FULLRUN tyres in Ludgershall
  • GENERAL tyres in Ludgershall
  • GOODYEAR tyres in Ludgershall
  • GT RADIAL tyres in Ludgershall
  • KUMHO tyres in Ludgershall
  • MICHELIN tyres in Ludgershall
  • OVATION tyres in Ludgershall
  • PIRELLI tyres in Ludgershall
  • RUNWAY tyres in Ludgershall
  • TOYO tyres in Ludgershall

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